Advertising

Program Description:

This program will provide graduates with an associate’s degree that will lead to a bachelor’s degree in Advertising.  This major prepares students to create advertisements, plan and execute media buys, and complete campaigns.  The advertising major trains students for agency work, including publicizing products and services for companies and organizations.

REQUIRED COURSES for the 2014-2015 Academic Year
(Suggested Sequence)

Course Course Title Hours
ART 101 Introduction to  Visual Arts 3
COL 101 New Student Seminar 3
ENL 111 Written Communication1 3
HIST 103 U.S. History to 18772 3
MAT 120 Applied Professional Mathematics3 3
PSYC 200 General Psychology2 3
     
COM 112 Oral Communication2 3
COM 130 Mass Communication2 3
BIOL 101/101L General biology with Lab2 4
ENL 115 Written Communication4 3
MK 130 Fundamentals of Marketing2 3
     
ENL 201 Introduction to Literature5 3
HIST History Elective (Any US History) 3
MK 210 Cusotmer Service6 3
SCI 201 Integrated Science: Health, Law & Environment7 4
SPAN 101 Introductory Spanish I8 1
     
COM 230 Principles of Public Relations2 3
EC 201 Fundamentals of Microeconomics2 3
HMN 235 Leadership Dev. Studies9,10 3
SPAN 102 Introductory Spanish II11 3

1   ENL 111 has a prerequisite of ENL 095, or placement in 100-level English, and REA 098, or placement in 100-level reading.
2   COM 230, BIOL 101, and HIST 103 have a prerequisite of REA 098 or placement in 100-level reading.
3    MAT 120 has a prerequisite of MAT 096, or placement in 100-level mathematics.
4    ENL 115 has a prerequisite of ENL 111.
5    ENL 201 has a prerequisite of ENL 115.
6    MK 210 has a prerequisite of COM 112.
7    SCI has a prerequisite of MAT 145, or MAT 120, or MAT 150.
8    SPAN 101 has a prerequisite of ENL 095 or placement in 100 –level English, and REA 098 or placement 100-level reading.
9    HMN 235 has a prerequisite of ENL 111, and REA 098 or placement in 100-level reading.
10  HMN 235 is the capstone course for this program and should be taken during hte student's final semester
11  SPAN 102 has a prerequisite of SPAN 101.

**Click here for the 2014-2015 Advising Sheet**
**Click here for the 2013-2014 Advising Sheet**